Monthly Archives: December 2010

Health Care and Real Estate Will be Reformed in 2011

Health Care and Real Estate Will be Reformed in 2011

Health care and real estate, two important areas of interest to me and to the US economy,  are due for some changes in 2011. I have no better a crystal ball than anyone else, but here are some of the things I expect:

Health care reform will have to be re-reformed. No, I don’t think the Republicans will actually repeal it all. If they do, they’re dumber than I thought, because they would then get caught in the same quicksand the Democrats have been in for the past two years. There will, however, be some necessary changes.

The first thing to go will be an unrelated part of the law that forces people to 1099 anyone to whom they pay more than $600. That’s a ridiculous burden on small business, and of course it doesn’t belong in health care reform in the first place. It will vanish quickly.

Next will come a revision in the way physicians get paid. In a recent survey by The Physicians Foundation, a majority of physicians (60%) said health reform will compel them to close or significantly restrict their practices to certain categories of patients. Of these, 93% said they will close or significantly restrict their practices to Medicaid patients, while 87% said they would close or significantly restrict their practices to Medicare patients.

Because Medicare guidelines are a guarantee of access to care, if physicians cease to see Medicare patients it will impact both their incomes and Medicare’s entire structure. Congress can’t let that happen, because seniors vote and starting next year Boomers turn 65 at a rate of 10,000 a day.

Instead, we will have — and welcome — death panels: caps on what can be spent on treatment of the elderly at the end of life unless it is life-extending with high quality of life as the outcome. No more chemo that extends life by three weeks during which the patient is suffering.

And the ability for seniors to have a free consultation with a physician about how to plan for end of life, prepare the necessary documents, and make their wishes known. This alone will prove a cost-cutter, since many seniors do not want extreme measures used to keep them alive, but haven’t properly documented their desires to the people who will make those decisions when they can no longer do so themselves.

We will also see further explosive growth in online health information sites and support groups as people realize they are going to have to pay higher deductibles and co-pays and finally undertake the responsibility for their own health. This will be slow, but has already begun. A few more years of 30% premium increases to cover costs for the underinsured (because the Republicans may well repeal the individual mandate or it may be found unconstitutional) and most of us will be nursing each other.

Now that we have life and death out of the way, here’s what may happen in real estate:

The loan modification programs that aren’t working will go away. HAMP and HAFA have helped about 300,000 people out of a possible fifteen million foreclosures by the end of 2011.

Instead, one of two things will happen, depending on what the banks, who hold all the cards, want. Either there will be another wave of foreclosures, or loans will finally be written down to the current market value of homes, allowing more people to stay in their homes. Probably there will be some of both.

FHA and VA mortgages, which have always been assumable by a borrower who could qualify, may become assumable for buyers who can’t, since there’s almost no one left in the country who can qualify for a mortgage under the current standards. This will stimulate the lower end of the market, which has gone away since the first-time home buyer credits expired.

The wraparound mortgage and the seller carry back, gone since the days of high interest rates in the early 80s, will be back. These are financial products that allow a seller who has to sell or wants to sell but doesn’t want to injure his/her credit with a short sale to sell to a non-qualifying buyer. Done correctly, the wrap and the carry back can be very advantageous to both buyer and seller, and were the way people built up real estate empires with no money down. If you wanted to, you could do that now. Sooner or later, people have to move for work or other reasons, and they become more willing to sell under unusual conditions. These may surface at the high end of the market, where in Arizona there is a 9-13 year supply of $1,000,000+ homes on the market. The lease purchase will also become more common.

I am an optimist, so I predict (think) these things will happen. Pessimists may comment below. Happy New Year.

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My Top 10 Best Online Experiences of 2010

My Top 10 Best Online Experiences of 2010
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2010: what a difficult year for so many reasons. Too few jobs. Too many social media companies.  Too many mobile apps. The online experience is getting like the supermarket, and makes me yearn for a boutique experience. I want someone to save me some time by selecting their “best of” experiences, so I’m offering you mine in the hope that you will offer me yours. For me, this was a year of sorting through things and finding some that truly work for me.

But I’m also beginning to think taste in applications is like taste in wine: not everyone likes the same things.

Of the many things I try, some are irrelevant (“Angry Birds“) and some just don’t resonate with me the way they do with other people (Flipboard.)  But every once in a while I find a game-changer for myself, and I like to recommend it to others.  So here goes for 2010. Don’t hold me to accuracy here about when these products or companies  launched. They may not have launched in 2010, but that’s when I discovered them.

1) Gist – I’ve got the Gist extension in my browser now, and it supplies me with background information on everyone who sends me an email. Once a day it sends me a curated list of wall posts, blog posts, and tweets by people in my contact list, so I can follow them efficiently and closely. I learn quite a bit from Gist about what the “important” people in my business life are doing. Also my friends.

2)Ideeli – Every day I get an email from Haute Look, one from Ideeli, and one from ShopItTo Me. They all contain sale merchandise.  Of the three, I like Ideeli best because it is not only women’s clothing (of which I can only buy so much), but also housewares, getaways, and experiences.  It aspires to be a curator of more than just a single thing. If it develops the way I think it should, it may end up being a push version of Amazon.

3)Evernote – I’ve learned to use Evernote to organize my life. I draft blog posts there during conferences that don’t have free wi-fi, or on airplanes. I store my passwords and account numbers there. And I’ve got a special place for recipes. I wonder what I did before Evernote.

4) Timely -A new service from the popular small business marketing aid Flowtown, Timely uses an algorithm to schedule your tweets at the best time for your business or your purpose. It’s still in testing, but it has a bookmarklet for your browser.

5) Kinect Dance Central – Although this “game” makes me remember that I can’t follow and prefer to lead, I love all the songs and I am addicted to the concept of getting exercise for points. It’s the same principal as going off to play tennis, or running a marathon, only in the living room to music.  I think the XBox with Kinect is a game changer; I tried the Wii and gave it up. XBox is different. When you are the controller, it’s much more fun.

6) TripIt Pro – When I make a plane reservation, I email the confirmation to plans@tripit.com, where it is stored until I need it. TripIt Pro sends me alerts when it’s time to check in to my flight, and more alerts when the flight is either delayed or pulled in. It also suggests alternates. This is the best travel app I can imagine. TripIt has many other features, like a list of who else is taking the same trip, but I am less interested in those.

7) Nutshell Mail – Acquired by Constant Contact in 2010, Nutshell Mail sends me an email an hour summarizing the Facebook and Twitter activities of my friends and colleagues. If you sit in email all day, as I often do, and don’t have time to read what’s going on over all the social media sites, this is a good summary.

8) Amplify – here’s a service that has gotten more traction outside Silicon Valley than inside. It’s an all-purpose tool that serves as blogging or micro-blogging platform, clipping service, and Ping.fm-like narrowcaster to social networks of your choice. It also has a bookmarklet so you can share web clippings and a button that helps you share your own site posts. It’s simple, but very powerful.

9) Backupify – This nifty little tool backs up my tweets, Facebook posts, Gmail, and any other social media stuff you give it, just in case you have a plan for your use of social media and you don’t want it to be ephemeral.

10) Skype Chat – I discovered this when my daughter moved to London, and we had difficulty coordinating the time differences.  I had Skype on my desktop for years, but never opened it during the work day unless I had to make an overseas phone call. Now I leave it open all the time, and I’ve discovered several of my clients and companies do as well. I came late to the table to Skype, but now I’m fully engaged. I’ve turned off all my other chats.

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Why I Belong on a Corporate Board

Why I Belong on a Corporate Board

I belong on a corporate board. Thank you Kara, for reminding me of this. I hadn’t thought about it in a year or two. Some time ago, I approached my friend and former neighbor George Fisher and told him I felt I had a lot to offer a larger company, and I wanted to be on a corporate board. I said that without more diverse thinking on their  boards, companies can’t get out of the mess many of them find themselves in because of the rapidly changing business environment.  George is a veteran of several corporate boards himself, and I think he respects me. Or at least tolerates me in the line behind him at Starbucks.

“You would hate it,” he said. “You would be frustrated because you couldn’t get anything done.”  And then he gracefully exited the conversation. Left to think about the kinds of boards he was on at the time, I concluded he was probably right and put the thought of being helpful by being on a board out of my mind.

But then I read Kara Swisher today, and I realized I am eminently qualified to be on the  board of a tech company, because tech companies move at a pace familiar to me from my experience with startups.Tech companies aren’t yet frozen in time (most of them).  It wouldn’t be like being on the board of GM. After all, I work with tech companies all day long, and have done so since I first invested in Go-Video back in 1984. Since then, I’ve owned three companies, spent a short time at Intel, and coached, mentored, and consulted with over 400 companies. I’ve also invested personally in about two dozen.

Sure, some of them have vanished over the years, but all of them have taught me something. That lesson is largely about fiscal responsibility and its evil twin, overhead.

In seventeen years of owning the largest marketing company in Phoenix, I also helped launch and market more companies than I can remember — banks, software companies, medical device companies, health insurance companies, user interface companies. I was the marketing person for the company that developed the first assistive technology interface for the Mac.

I’ve raised money and spent money. I’ve seen the interpersonal nightmares of companies that could have been successful but weren’t.

It isn’t that, like some other women I know, I’m just tired of not being recognized for my accomplishments the way men my age are recognized for theirs — with board seats.  It’s different. I’m not a feminist, and I don’t really have a sense of entitlement to the Men’s Locker Room keys. Truth be told, I don’t want the Men’s Locker Room keys. It smells funny in there. Rather, I look at these companies from the outside and know I could be helpful. My marketing experience crosses a broad swath of industries and verticals. I always know how to reach people, and I’ve got a network that won’t quit.

I tested my hypothesis on Tery Spataro at lunch. She didn’t think I was nuts.

I think most corporate boards who gain by looking further for board members than the usual suspects. Perhaps at a futurist, an original thinker, or a risk taker. I qualify. I’d qualify on those grounds even if I were a man.

Happy Holidays!

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