It's the Network, Stupid

by francine Hardaway on July 11, 2008

So much fun to be an early adopter:-(  I tried to upgrade to the iPhone 2.0 firmware yesterday, but couldn’t get the file to download properly to my computer from the link a rumors blog gave me. And then Apple made the blog remove the link, so I didn’t get it done until this morning, when I woke up, attached my iPhone to the iTunes stores, and it started updating.

While that was happening, I was watching Arrington in Palo Alto and Scoble in San Francisco, and thinking about how I was going to go to Burlingame with the dogs to show them off at 8. I thought they’d add to the drama of the first day of the new phone.

Those plans evaporated slowly as I realized my old phone was not re-activating, and I couldn’t call out.

After half an hour of trying, I posted to Friendfeed and Twitter to try to stop anyone else from having the same problem, ran the dogs for a while to tire them out, and dropped them at my daughter’s. I figured they wouldn’t be useful in a fight with the Burlingame Apple store.

I stopped in the Pacifica Starbucks to try again, and I am now sitting here watching everyone else online talk about the same experience. Dave Winer has a brick and has uploaded a photo of it to Flickr.

Apple and AT&T will get a boatload of bad publicity for this.  Don’t they know by now that marketing and de-marketing happen simultaneously? Or is this like Twitter, where the service goes down again and again and no one cares and everyone forgives?

Update: Phone just came back on! Now I will go to Burlingame:-)

{ 2 comments… read them below or add one }

gregory July 11, 2008 at 9:30 am

we humans are amusing … only 1500 days ago i had to ride my bike about a kilometer to make a payphone call (small town india) and now i wig out when my usb modem disconnects at home …

Francine hardaway July 11, 2008 at 9:39 am

Thank you for the perspective.

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