Monthly Archives: November 2010

Karoli, Terror and the TSA: Not the Same

Karoli, Terror and the TSA: Not the Same

Sunday morning, 6 AM. I awake to find my friend Karoli‘s post in her fine personal blog Drums and Whistles. I have been reading this blog for three years. Karoli, whom I met on Twitter, has become a close friend. I follow her daughter’s Irish dance career, and her son’s serious illness. Her experience being laid off and losing her health insurance. She has stayed in my home.

So when I miss a chance to defend her from something that obviously has hurt her, I feel bad. I knew something was going on about the TSA on Twitter, but it seemed silly and trivial to me, so I stayed out of it.

I am sorry, friend; reading your post this morning made me feel like I should have weighed in earlier and heavier.

But here it is: I am 69 and four years ago I had a hip replacement, which means I get re-screened every time I fly, and in every country. Since my hip replacement I have been to Jamaica, Malaysia, Thailand, China several times, Singapore and Korea. I have been patted and wanded everywhere.

I also travel about once every two weeks in the US. I first received the enhanced patdowns in Phoenix before they were rolled out nationwide. The first person to give me one didn’t even warn me, and I naturally had questions when she put her hands up my thighs,

However, she explained this was the new procedure, and sure enough, when I got to SFO the next trip, it was done to me again.

I had forgotten about it until i started reading the fights in the media. I just accepted it and moved on. But now I have to say something:

1) you can’t speak about this unless you have experienced it
2) you probably won’t unless you have metal on you
3) it doesn’t make us safer
4) it probably IS, like everything else, a marketing scheme for Rapiscan or whoever makes the machines
5) it is definitely a way to fight the last war
6) BUT: if the government did nothing, we’d be even more irritated
7) since 9/11 our country lives in fear and has lost its mojo
8) we are electing fear-driven representatives a decade after 9/11
9) most countries live with far more terrorism
10) terrorism is in our minds and until we get rid of it, we have no business talking about 4th Amendment freedoms, or any freedoms for that matter

In a week, we will be off this canard and on to something equally trivial. Fine. Be whoever you want to be. But don’t take a smart, complex thinker like Karoli down with your oversimplified fearful rants. Look inside first. Do you really want the government out of your life? I bet you don’t.

Enhanced by Zemanta




Amplify

Is Your Home Page Facebook, Twitter, or Google?

Is Your Home Page Facebook, Twitter, or Google?
Image representing My Yahoo! as depicted in Cr...
Image via CrunchBase

It wasn’t so long ago that we all had a “home page” when we opened our browsers. Maybe it  was Netscape, or AOL, or My Yahoo,  or iGoogle. Maybe, as in my case, it was all of those in sequence, changing every year to the latest and greatest. Your home page was the gateway to the big wide world of the internet, and it was a way of curating and controlling what you saw.

With the exception of Netscape, which has merged into AOL, all my old home pages are still live, except I don’t go to them anymore.

What is my home page now? Twitter. And that’s because I want the news from the web.

This thought process was started by a post by the brilliant Brian Solis, who thinks eventually our home pages will be Facebook.

Apparently, Facebook is rolling out a new feature to some people (Brian, VentureBeat, and the rest of the AList) that makes it easy for you to drag and drop Facebook to your home button. And then you will open your browser and see all your friends.

That’s fine with most people who live in Facebook. But I don’t. I live in a wider world.  My Facebook friends are mostly people I already know, or family members. They aren’t always the exciting newsmakers I can follow on Twitter.  Those newsmakers may not know I am alive, but through them I get the wider window. On Twitter I follow some Pakistani political activists, and some research physicians, health policy experts, and even Jay-Z. That’s my carefully curated Twitter world — curated sometimes to AVOID people whose lives I already know about in order to find out what I DON’T know.

On Facebook this afternoon, tailgate parties, football scores, weather reports from all over the country where people have gone to see family for the holiday, and yes…one friend (male) who got a haircut. “Go Green,” “tailgate food,”  and “it’s snowing.” Not that there’s anything wrong with those comments. I’m as interested as everyone else in what my friends are doing.
But over on Twitter, links to:

“Why Warren Buffett is a PR Genius”

“China Addresses Rising Korean Tensions”

“Total Workforce in an Upstate New York Compost Facility: 60 million – worms”

and a 140-character analysis of what human beings care about besides winning.

I will follow some of those links to read further, and potentially learn something. Whereas on Facebook, what I see is what I get — with the exception of those friends who send their tweetstream over there.And I

I understand the power of unified messaging, and the greater power of rediscovering my lost high school boyfriends. I’m certainly not saying it’s either/or. But for now, Twitter will be MY home page.

Enhanced by Zemanta




Amplify

Thanksgiving for Me

Thanksgiving for Me

Like everyone else, I use this time of year to be thankful for everyone I have. You will notice I didn’t say every “thing” I have. And that’s because the things are fungible, but the people are not. Especially like me, a geek who buys a new device a week, things are meaningless. People, however, are rare gems — every one of them.

Let’s start with Parker Allen Kirkpatrick, whose birth I witnessed just last Saturday. The first child of my foster son Jerry Kirkpatrick and his wonderful wife Jamie, Parker is a miracle in many ways. First, I saw him come out head first, perfect little ears, eyes, nose, surrounded by a cheering room full of Jamie’s supportive family. Jamie is the youngest of six kids, and her three sisters, her mother, and her cousin were all present for the birth along with Jerry and me.

That made the birth such a celebration!! I’ve never been at a birth with so much love and support in the room, and I know the young mom felt it, because she was absolutely unafraid, without pain, and bathed in joy even at the most difficult moments.

For Jerry, that moment marked his transition from the child of a dysfunctional family to a responsible adult member of a loving functional family. Jerry has overcome so much adversity to arrive at this moment that he and I can never believe we are really here. I even wrote a book about our journey half way through it, and from reading the book you would never foresee this victory.

After Parker, who is top of mind because he’s so new, comes a long list: my own daughters, who taught me how to parent, and my two-year-old grandson Dash. My five stepchildren, from two wonderful marriages, and all their children. My other two foster children. And all the “significant others”of all those children. Nobody I love has married someone I don’t love:-)

And my wonderful business partner, as stunned as I am that we’ve been partners for eleven years.

In other words, MY HUGE FAMILY. These are the people who sustain me by their very existence, whose place in my life makes me get up in the morning.

Add to them all the friends I’ve made throughout my life, and all the entrepreneurs I have had the honor to learn from. They’ve made my journey so exciting every day that it never seemed as though I had to “work.” In fact, I’ve never worked, in the sense people think of when they argue that it’s wrong to raise the retirement age.  I’ve never done anything I didn’t love, that didn’t give me joy and didn’t make me feel like I was lucky to be able to do it.

So yes, I am going to overeat tomorrow. And no, in the strict sense of the word I will not be with anyone from my immediate family. But I will be at Gangplank — sharing Thanksgiving in a place I love, imbued with the same sharing and collaborative spirit that–for me–defines family.

Family. You may take it for granted. But be thankful for it. It got you here:-)

Enhanced by Zemanta




Amplify

The Center Cannot Hold

The Center Cannot Hold

This poem, always one of my favorites, seems to have incredible relevance right now.

TURNING and turning in the widening gyre
The falcon cannot hear the falconer;
Things fall apart; the centre cannot hold;
Mere anarchy is loosed upon the world,
The blood-dimmed tide is loosed, and everywhere
The ceremony of innocence is drowned;
The best lack all conviction, while the worst
Are full of passionate intensity.

Surely some revelation is at hand;
Surely the Second Coming is at hand.
The Second Coming! Hardly are those words out
When a vast image out of Spiritus Mundi
Troubles my sight: somewhere in sands of the desert
A shape with lion body and the head of a man,
A gaze blank and pitiless as the sun,
Is moving its slow thighs, while all about it
Reel shadows of the indignant desert birds.
The darkness drops again; but now I know
That twenty centuries of stony sleep
Were vexed to nightmare by a rocking cradle,
And what rough beast, its hour come round at last,
Slouches towards Bethlehem to be born?

–The Second Coming, by William Butler Yeats

It was written in 1919, when Ireland was in the throes of a terrible political rebellion, and all of Europe was recovering from World War I. Russia had just undergone its Revolution as well. Things were pretty unsettled. And Ireland was poor.

Yeats was a mystic, an activist, an idealist, a lover. I’m not sure he was an optimist, however.




Amplify

data collection, marketing, social media and privacy

data collection, marketing, social media and privacy

The ability to collect data about the buying habits of customers has never been on as direct a collision course with privacy concerns as it is now, although the fear of collision is certainly not new. Now, however, we’ve added in social media to the equation, and it’s like a wild ride at a not so amusing park. Data brokering, privacy, marketing, and social media are like bumper cars bouncing off each other on a daily basis, hitting each other harder and harder until there is a risk of actual injury. Marketers are on the verge of bringing on the backlash.

I think the public has a tendency to ignore thing like privacy invasion s for a while and then go off the deep end , as it did in Germany about Google street view and does in the US right now about airport screenings. And if the public doesn’t notice en masse, a few activists will figure out they can make a reputation by raising awareness of data collection ( which is at least 25 years old online).

I  tend to be a big picture thinker and therefore to see these mini-revolts as related. Thirty years ago, we bought mailing lists and sent people mail they never asked for, but accepted politely until it began to overwhelm them. Then, suddenly, the people asked for regulation, and when marketers worked around the regulations, the public got angry and opted out by dropping all those dead trees unopened into the trash.

You can add on to that the growth of various “do not call” lists and you will probably conclude as I did that there will one day be a piece of social media opt out legislation. And that legislation will be ineffective, as do not call lists and direct marketing regs are, but will still create a bad taste In people’s mouths about data collection and brokering.

What can we do to prevent this backlash?

In a field as new as social media, we can build in the privacy preferences that allow people to opt in and out from the beginning of using the service. In other words, we can do what Facebook has been prodded to do: we can simplify the products so users can make intelligent decisions about what they are wiling to share. We can build the connections and the hooks to collect data, and simultaneously build the capability to disconnect without deleting one’s entire account, as Mitch Kapor felt he had to do yesterday:

mkapor : I just deactivated my Facebook account. Terminally fed up with constant privacy encroachments.

Leo laPorte did that a while ago, and then went back because he felt he was losing both a valuable marketing tool and a great way to connect with family and friends. So he swallowed his pride.

Surely marketers can do better than give people these kinds of forced choices. If marketing is “finding a need and filling it,” which is what I think it is, then let’s listen tastefully and carefully, and assume that when people have a need we can fill, they will feel safe opting in.




Amplify

Six Changes in Your “Social” Relationships You Need to Consider

Six Changes in Your “Social” Relationships You Need to Consider

You may not have thought about this, but your social relationships are changing on an almost daily basis. You have simultaneously more and less control over your human interactions, for better or for worse. Your relationships are increasingly determined by devices like phones, iPads, and computers.

Every day I download some new applicaion to try, and  they are almost all “social.” Although some things stick and some don’t, I’ve come away with some trends I think I can share:

1) Media sharing has gone beyond Flickr and the elementary digital photo upload. Indeed, it  has jumped the shark. You can take and share a photo on your phone and make it look like anything. Last month, Instag.rm transformed my photos into old Polaroids. This morning I downloaded Dave Morin’s new iPhone app, Path, which will only allow me to share photos with fifty friends. Path is supposed to be the antithesis of Facebook. But in my mind, it competes with Picplz and Instag.rm, both of which are apps I already have on my iPhone.  I am not a great photographer, and there’s a limit to how many of these apps I can use, but clearly we have gone beyond sharing tweets.  We are sharing media. Scoble is using Cinch to interview important people. He has become the modern equivalent of the man on the street.

2)  Smartphones are ubiquitous. It took a while to catch on, but the smart phone is now the norm, not the exception. Most phones can share photos and are “smart.” Although not everyone has an iPhone, the Android platform has caught on, and people who are on less pricey phone plans can now have smart phones, too. This makes a huge difference in what can be shared. Not to mention the geo-location aspects of smart phones.

3) As phones grow smarter, phone calls are going away.  Phones are never used for phone calls anymore. Mostly they are used for texting, for sharing media, and for using various apps like Google maps and Epocrates, a medical app that gives clinicians drug interactions and symptoms. Over the weekend, Tech Crunch had an article on the death of the phone call as a means of communication. This is only a slight exaggeration; we are all using chat, texting, and Twitter to contact each other. “Phone” is a euphemism for the device we carry.

4) Customer relations management is giving way to vendor relations management. As the customer, YOU choose when and how  you want to hear from a vendor. You can fast forward through TV ads, skip online ads, and block phone calls.  You can choose the brands you friend or follow. The onus is on the brand to be available online when you are in the market for information. You can shop anywhere, any time, on your terms.

5) No one has to be lonely anymore. No date on Saturday night? Get on Twitter of Facebook. Lively conversations are taking place among people who are not ashamed to be sitting in front of a device and communicating virtually with others. Play games, interact, find sex. There’s an interest group for everything. And if you want to meet in person, there’s a Meetup Group

6)And now the dark side. In exchange for these rich social lives, full of sharing and new friendships and discovery, we have traded away our privacy, and sometimes our right to our own information. Facebook has it, and we can’t get it out. Rapleaf aggregates it and sells it to marketers. The government tracks it to see who we are talking to. And most large cities are installing video cameras like convenience stores do.

Social is a two way street.  It’s always a good idea to remember that as you unbox that next new shiny object.




Amplify

Does Big Company Tax Evasion Annoy Average Citizens?

Does Big Company Tax Evasion Annoy Average Citizens?

This is a rant.

I’ve been taught that in America, we live by the Rule of Law. This is beginning to sound increasingly mysterious to me lately.

How come I have to live by the Rule of Law, but others do not?
How come I have to put my dog on a leash in the park, when he’s not bothering anybody else?
How come I can risk jail for smoking a joint?
How come when the IRS calls me, I have to come in for an audit and pay $35,000 in back taxes I don’t have and can’t afford to fight?

Because the “other half” does not have to live under the Rule of Law: rather, it makes the law.

Google Inc. cut its taxes by $3.1 billion in the last three years using a technique that moves most of its foreign profits through Ireland and the Netherlands to Bermuda.

Google’s income shifting — involving strategies known to lawyers as the “Double Irish” and the “Dutch Sandwich” — helped reduce its overseas tax rate to 2.4 percent, the lowest of the top five U.S. technology companies by market capitalization, according to regulatory filings in six countries.

“It’s remarkable that Google’s effective rate is that low,” saidMartin A. Sullivan, a tax economist who formerly worked for the U.S. Treasury Department. “We know this company operates throughout the world mostly in high-tax countries where the average corporate rate is well over 20 percent.”

The U.S. corporate income-tax rate is 35 percent. In the U.K., Google’s second-biggest market by revenue, it’s 28 percent.

Google, the owner of the world’s most popular search engine, uses a strategy that has gained favor among such companies as Facebook Inc. and Microsoft Corp. The method takes advantage of Irish tax law to legally shuttle profits into and out of subsidiaries there, largely escaping the country’s 12.5 percent income tax. (See an interactive graphic on Google’s tax strategy here.)

As a result of these tax strategies, a small number of people make big money as Google investors, and a somewhat larger number are on salaries and free food working for Google. And I’m not picking on Google, because many other countries use the “double Irish” strategy, or the office in the Cayman Islands strategy.

The rest of us, about 290 million of us, shoulder both the tax burden and the burden of the service cuts when the tax revenues fall short.

Copyright@akdutchman

All it takes to avoid the “rule of law” is to have the money. Yesterday, the President’s Budget Commission reported that

75 percent of the deficit reduction effort should come from spending cuts and 25 percent from revenue increases.

[Erskine] Bowles also called for capping government spending at 21 percent of the overall economy. Government spending now accounts for 24 percent of the economy and could rise to 27 percent, according to Republican Senator Judd Gregg, who is also a panel member.

He said he would also like to see a broadening of the tax base and simplifying of the tax code which would require hundreds of individual and business tax breaks to be eliminated.

These so-called tax expenditures, such as the mortgage interest deduction, are a popular way for lawmakers to direct economic activity and encourage investment in housing and other areas such as ethanol production.

Those tax benefits, however, cost the federal treasury about $1 trillion a year and generally result in higher income tax rates for everyone else.

“I would like to see us take a hard look at tax expenditures,” Bowles said, adding that they amounted to government spending by a different name. Bowles said he favors lowering corporate and individual income tax rates and putting in place a tax on consumption.

Here we go. The middle class is going to take it in the shorts again.

How long before the riots begin in the streets? How long before I refuse to put my dog on a leash while the big dogs in the Caymans run free?




Amplify

Seth Godin: Seeking market resonance

Seth Godin: Seeking market resonance

If you've ever wasted time at a catered affair, you know the water glass trick. Half full glass, wet finger, hold the bottom of the glass and then slide your finger around and around the top of the glass.

As you move your finger, the glass will vibrate. Move it just right (a function of the amount of water and the thickness of the glass) and the glass starts to sing. Do it really well and it sings so loud you might be able to shatter the glass and get into all sorts of trouble.

This is what most marketers seek (not the trouble part, the singing part).

The market awaits your innovation. Things that might make it vibrate and resonate don't work. Then some do. It's not always obvious before you start what the right entry point is, what the right product is, what the right speed is. And knowing that you don't know is the most important place to start.

Honing your music or your presentation or your business plan or your store's inventory are all efforts to resonate. Smart marketers are hyper-alert for what's working, for what's starting to get people to prick  their ears. Just like the glass, you have a touch, you adjust, you listen, you adjust again.

I am amazed at how Seth Godin continues to offer this wisdom all the time. Some pieces are better than other, of course, but this one resonated with me.

Posted via email from Not Really Stealthmode




Amplify